Friday, January 13, 2012

Earning Social Currency

Kim Young is a savvy entrepreneur who has spent over a quarter of a century helping craft connections and grow partnerships among businesses, nonprofit organizations, government agencies, communities and their customers, supporters and residents. One of my goals is to have her provide training for NTLP library personnel and supporters.

In this article she not only explains the meaning and value of social currency but also demonstrates her typical style of packing lots of relevant information into a really small amount of the reader's - or listener's - time.

So read the article and then ask yourself ... just how much social currency does your library or supporters group have?